USING CONTROLS TO MEASURE CAUSALITY IN LITIGATION SURVEYS from MMR Strategy Group on Vimeo.
How to Conduct Interviews in a Litigation Survey from MMR Strategy Group on Vimeo.
How to Measure Likelihood of Confusion in a Litigation Survey from MMR Strategy Group on Vimeo.
How to Measure Secondary Meaning in a Litigation Survey from MMR Strategy Group on Vimeo.
The ongoing litigation between Apple and Samsung has attracted a lot of attention, and with good reason. This trial is high profile, with a lot at stake. Apple, arguing that Samsung copied certain features from the iPhone and iPad, has demanded more than $2.5 billion in damages and also requested that Samsung be prohibited from [...]
