Way back in August 2012, I wrote about two online survey platforms: Survata and Google Consumer Surveys. At the time, Survata had just launched, and Google Consumer surveys had added additional functionality. I’ve caught up with executives at both survey platforms; this post brings you the latest updates on these two online survey solutions. [...]
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Do you wish that your customer retention research gave you more specific insight into how to increase customer satisfaction and loyalty, even among the most profitable customers? Here are a few ways to get the most out of your research and encourage your customers to keep coming back for more! Understanding overall drivers of [...]
Survata, a Silicon Valley start up, just launched a research service competitive with Google Consumer Surveys. I recently talked with one of the co-founders, Chris Kelley, about how his services compare with Google Consumer Surveys. Although it is never easy to compete with Google, we believe Survata has an interesting service. We also believe [...]
Advances in technology have helped market research evolve, and provided companies with faster access to better information about consumers. Google Consumer Surveys is a new tool that can provide managers with an easy to use, inexpensive source of co mail order viagra nsumer feedback to help decision making. While not a substitute for more traditional [...]
In many companies, research is the responsibility of a department which is often called “Consumer Insights”, and used to be called “Marketing Research”. Typically, this arrangement exists because Consumer Insights has training and experience in research, and staff in Consumer Insights is comfortable with the language, methods, and statistics of research. The problem is [...]

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