MMR’s roots are in the discipline of marketing research. We started out as a marketing research firm, and that DNA still permeates through our firm. In fact, the majority of the guidance we provide is built upon a platform of primary research we gather.
Few firms can equal the long history and expertise we have developed over 35 years of conducting research. We serve as a one-stop solution for all research needs, from data gathering and user-friendly reporting to sophisticated market analysis requiring advanced statistical methods. We craft research tailored to the questions clients need answered to succeed in the marketplace.
Our most frequent research studies include:
- Ad, Brand and Market Tracking Studies
- Brand Equity, Image and Extensions
- Business to Business Research
- Concept and Product Testing
- Conjoint and Discrete Choice Studies
- Customer Satisfaction
- Qualitative Research
- Usage and Attitude Studies
Please contact MMR to learn more about our people and services.
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